Sorare has been able to raise nearly $720 million in two rounds of funding in 2021. In addition to lead investors such as Softbank, Sorare has many well-known personalities backing the startup. These include Reddit co-founder Alexis Ohanian or multi-entrepreneur Gary Vaynerchuk. Sports stars such as Antoine Griezmann, Gerard Piqué, André Schürrle, Rio Ferdinand, Oliver Bierhoff and Serena Williams have also invested.
